Brandese, formerly known as Schatten Creative, creates brand names and provides brand voice and content services for websites, print, direct response television and other media. We also work with established professionals who provide complementary expertise. Based in the San Francisco area for 20 years, we serve clients in local, national and international markets.

Principal & Strategic Creative Director

Over the past two decades, Deborah Schatten has created brand language for more than 100 business and consumer brands. At Brandese, she provides strategic creative direction and services for naming, brand voice and content development, as well as writing services for web, print, direct response television and other media.

Deborah has worked with new and emerging brands from companies that include Clorox, Guthy-Renker, Hyland’s, Ingenio and Promptu, and with established brands such as Autodesk, Oral-B, Virgin Megastore, Visa and Williams-Sonoma. She has provided services individually to corporate clients, as well as with Brandese or other agency teams. Her agency engagements have been with Edelman, Euro RSCG DRTV, J. Walter Thompson Technology, Lexicon, Lieberman Productions, MarchFirst, Method, Sapient and others.

Brandese has a network of longtime colleagues who collaborate on client engagements. Colleagues have expertise in editorial services, information design, naming and market research, as well as in branding, marketing and media production.

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